A good opportunity for Brückner and China to celebrate their fruitful connection
This year’s Chinaplas was held for the first time at the brand new exhibition center in Shenzhen. The show offered the perfect setting to celebrate Brückner Maschinenbau’s 60th anniversary and Brückner’s 40-year market presence in China. Visitors were very impressed by a huge special animation on an extra-large LED screen, spanning diagonally the entire 378 sqm booth, where the Bavarian lion and the Chinese dragon met.
Another highlight was Brückner’s hybrid concept: Additional to the onsite presence of local staff from Brückner Group China and Brückner Far East, experts from Europe were connected via live stream. This was highly appreciated by the booth visitors and created the opportunity for intensive and fruitful discussions just in time.
Hot topics were:
Reinhard Priller, Sales Director Brückner Maschinenbau, connects his conclusion of Chinaplas 2021 with a lot of thank you's: “A big compliment goes to the organizers in Shenzhen. Great location, smooth execution. And of course we are very grateful for the perfect cooperation between our Chinese colleagues and our staff here at our headquarters. A Chinaplas appearance in times like these is not easy and a perfect appearance as we finally had this year not at all. Most of all we’d like to thank our customers for their numerous attendance, their positive feedback and their honest recognition of our efforts to make this year’s show something special. Yet we wish for nothing more than to be there again next year in full strength in person.”